Creative Strategy Portfolio
Testimonials
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The outcome of Tran sharing our proposal to her community was enormous and we CAN NOT thank her ENOUGH for doing that!! I think we have enough creators for the next few months haha! Tran’s community is absolutely wonderful - they are all such talented creators, it's not possible to even choose between them.
We ended up hiring 6 creators for the next 3 months for one of the brands and a couple more for another brand we had as well!
The number of creators that reached out to us was incredible and we have saved so many on file to ask for UGC in the future campaigns as they were all so amazing! :)
Ana Lapcevic - Influencer Marketing Specialist
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Tran has personally created so many fire content for our ads, that we knew she would be our top choice to help us source other high-performing creators as well. We were confident with the creators she sent to us, knowing that Tran trains creators using the same winning frameworks. We requested 3x hook variations per creator, and they all were so creative in variety. Very excited to test these out.
Mike Robbins - Head of Creative
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Tran is truly an outstanding marketer. She has a knack for framing ad content in a clever way. She dives deep into understanding the product, its problem-solving aspects, and unique selling points, and she knows how to highlight these in her scripts uniquely.
I reached out to Tran after remembering an ad breakdown she did over a year ago for a hilarious Shiseido ad, and she's been on my radar ever since.
Tran's scripting services lifted a huge weight off my shoulders. She was incredibly fast, communicative, and effective. Her scripts were not only clever and current but also hit our target demographic spot-on.
I highly recommend Tran for her creative strategy, and we're excited to work with her again!
Sarah Paris - Creative Director
Scope of work includes
Sourcing talent
Script ideation and editing
Filming revisions
Brief direction
Project management
Communication coordination
Standard package $6000
10 videos x 2 additional hooks each = 20 UGC videos total from 5 creators
90 days paid advertising usage rights
Organic usage rights in perpetuity
Creator sourcing, scripting, filming, editing, content delivery, etc
Case Study #1: Adidas
Awareness campaigns for in-store retail, sales page, and the 2024 Copa x Adidas games in New Jersey and Miami
scriptwriting
A/B hook tests
storyboarding
creator sourcing
multiple on-screen talent
Street Interviews - Miami
Try on - Retail
Street Games - New Jersey
SMS Text - Sale
Case Study #2: Listerine
Awareness campaign for Back To School and testing out catchy visual hooks and trends